General Membership Recruitment Tips

Tips & Ideas for Recruiting PTA Members

Start early …finish strong.
Recruiting members to help you advocate for students and staff should start as early as your first opportunity of contact and should be ongoing throughout the year.

Consider your resources and opportunities.
Using your resources wisely generally helps you to reach parents, students and staff and engage them in becoming a part of the PTA.

How to reach members?
Be where they are. Make use of social media, be present at planned school and PTA events, send emails, fliers, use signage, and be vocal. These are just a few ways to reach your audience. This key is not to limit the ways to reach everyone.

Why join PTA ? 
Know why it is important for people become members of your PTA and be able to share with them how the PTA has impacted the educational experience at your school and in your community. It always helps to have evidence of what the PTA has been successful at doing for the school.

Do not be afraid to ask!
If you are not afraid to ask you will be successful at growing the membership for your school. Most people are not members of the PTA because they simply have not been asked or given the needed information to why it is important to become apart of the largest and oldest advocacy association that supports children.

Here are five tips to recruit men…

  1. Use a sports theme and have a competition for most men members per class.
  2. Host Dads and Doughnuts and promote signups
  3. Be very specific in communication about the need for male involvement in PTA.
  4. Broadcast the stats of female vs male members and set an attainable percentage increase.
  5. Use the already active men to be ambassadors and solicit membership.

Links to past Sip ‘n Chats – conversations about membership